The Original White PArty from Amsterdam
THE WHITE PARTY HAS ITS ROOTS IN THE SOUTH OF FRANCE IN THE SIXTIES. IT USED TO BE AN EVENT FOR ARTISTS AND HIPPIES IN THE OPEN AIR AND ON THE BEACH.
THE DRESS CODE FOR THE PARTY HAD TO BE WHITE. IN THE 80TIES THE EVENT BECAME QUITE POPULAR IN THE UNITED STATES WHERE IT ATTRACTED 10.000 NDS OF PEOPLE.
THE MAIN GOAL OF THE EVENT WAS DONATIONS TO THE AIDS FUNDS. THE WHITE DRESS CODE STAND FOR UNITY, FREEDOM AND PURITY.
IN THE 90TIES THE FORMULA WAS TAKEN OVER BY EUROPE. IN 1998 THE WHITE PARTY IN AMSTERDAM WAS SOLD OUT AND RIEDIJK PRODUCTIONS DECIDED TO BUY THE TRADEMARK.
FROM THAT MOMENT THE WHITE PARTY WAS SPREAD ALL OVER EUROPE: IBIZA, THEN BARCELONA, BERLIN, PARIS, ROME, GRAN CANARIA, LONDON, COPENHAGEN, COLOGNE, ANTWERP.
AMSTERDAM WAS OFFERING THIS FABULOUS WHITE PARTY TO THE PEOPLE FOR MORE THAN 10 YEARS.
THERE THE WHITE PARTY TOOK OVER ALL BIG VENUES: MUSEUM OF MODERN ART, PASSENGER TERMINAL, HEINEKEN MUSIC HALL, POWERZONE AND MELKWEG.
IN LONDON THE WHITE PARTY BECAME ALSO VERY POPULAR: VENUES AS THE FRIDGE , SE1 AND FIRE WERE SOLD OUT. WHITE PARTY WEEKENDS WITH PEOPLE IN LINES THERE FOR ALSO PRE- AND AFTER PARTIES. in PPARIS CLUBS AS MIX SEVERAL TIMES AND RED LIGHT. IN IBIZA PACHA OPENED THEIR DOORS FOR US A FEW MONTHS.
NOT ONLY WHITE DRESS CODE , HAPPY MUSIC AND WHITE DECORATIONS, BUT ALSO SPECIAL PERFORMANCES BECAME PART OF THE FORMULA: CB MILTON, DEBORAH COX, HANNA GRACE, MISS BUNTY, BOOGSHE, AND MORE. THE WHITE PARTY BECAME ALSO IN EUROPE A LEGEND AND STRONG TRADEMARK.
IN 1991 IT WAS ALSO WHITE SENSATION THAT USED THE SAME FORMULA BUT STILL THE ORIGINAL WHITE PARTY MOVED ON AND KEPT ITS UNIQUE CHARACTER: AMBIANCE, UNITY AND HAPPY MUSIC.
ON REQUEST OF WHITE PARTY SENSATION WHITE PARTY WAS OBLIGED TO CHANGE HER NAME INTO SENSATION WHITE EDITION.
MUSIC HAS SLOWLY CHANGED IN THE LAST DECENNIA FROM HAPPY VOCALS AND RE-MIXES TO MORE PROGRESSIVE HOUSE AND UPLIFTING SOUNDS.
DJ’S AS BRETT HENRICHSEN, MAX MOREL, TONY MORAN, DJ RONNY, DJ BRETT HENRICHSEN, SHARON O LOVE. PAUL HERON, KIDD MADONNY PASSED THE REVUE.
BUT ALSO HIGHT TECH INSTRUMENTS REPLACED THE WHITE FABRIC AS WHITE LASERS, CO2 CANONS, STRONG VISUALS, WHITE INFLATABLES AND MORE….
WHITE PARTY WAS AND STILL IS AN UNIQUE PRODUCT.
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